Wheat is the first ingredient to bake our biscuits. 12 years ago, starting with just a few farmers, we had a vision of a better way to grow wheat, so we developed Harmony, a charter of best practices which sparked a movement of sustainable farming.
Today, 80% of the wheat needed to bake our biscuits in Western Europe is grown by Harmony farmers, or 65% across the European Union as a whole. Now we believe we can do even more. Our ambition is to cover 100% of our EU Biscuits by 2022.
Harmony is Mondelez International’s program for sustainable wheat farming. It is a partnership with local farmers located as close as possible to our biscuit factories. The Harmony farmers receive a premium to apply a demanding charter of better farming practices, the Harmony Charter, to grow wheat in a sustainable way that helps prevent the usage of pesticides and fertilizers, preserve water and soil, and reduce carbon emission. The Harmony charter also contains specific practices to enhance biodiversity.
Harmony farmers are our partners. They share our values and commitment to better farming practices. They grow wheat close to our factories and mills to create thriving environments. They apply the rigorous and demanding Harmony Charter practices.
The Harmony Charter regroups better sustainable wheat farming practices to:
External Audits are conducted every year among our partners to control the respect of the Harmony Charter.
As biodiversity is key for agiculture, Harmony farmers protect and enhance the biodiversity of their local environments by dedicating 3% of their lands to meadow flowers or trees to attract and nourrish bees and butterflies.
Harmony is a community of 1600 local farmers
I am a mother and hope my daughters will live in a more environment-friendly world.
We are pleased to see that the flowers we planted are well pollinated by insects.
The key success factor of this program definitely is the commitment of each person in the Harmony partnership.
We grow Harmony wheat as closely as possible to our biscuit factories
1600 Harmony Farmers grow wheat close to our biscuit factories, and receive a premium to comply with the demanding Harmony Charter.
These data refer to the 2019 harvest.
*source: the TFI (Treatment Frequency Index) for the 2009-2019 Harmony campaigns in France, compared with the 2008 national average for wheat (French Ministry of Agriculture).
We have become the largest Biscuit Company in the world and in Europe. Wheat is the first ingredient to bake our Biscuits, nobody cares as much as we do. With Harmony we want to champion wheat and improve our impact on our environment. Harmony will progressively impact all our biscuit brands as we will cover 100% of our EU Biscuits by 2022.
By 2022, Harmony will progressively impact all our biscuit brands.
We proudly partner with farmers, millers, cooperatives, experts and NGOs to continuously improve wheat farming practices and thus improve our impact on the environment.
This local biodiversity
protection organisation has worked with us since 2010 on our own biodiversity initiatives and helping to
raise public and farmer awareness of the benefits involved.
noe.org
This firm of agronomy
consultants has contributed since 2016 to the process of developing the Harmony charter and the automated
gathering of data on agricultural practices.
Watch the joint interview with Mondelez
Watch the joint interview with Mondelez.
agrosolutions.com
